Eco-Friendlier

One step at a time

Eco-Friendlier

One step at a time

At Ariat, we value the land on which we work, live and play. We invite you to learn more about Ariat’s initiatives to protect our planet and four-legged friends.
Eco Ryders & Cruisers

Eco Ryders & Cruisers

Ariat is partnering with Bloom™ to use reclaimed algae in the soles of our Eco Ryders & Eco Cruiser shoes. Turning green water to clean water. Algae is the fastest growing plant on Earth, and the rise in global temperatures, excess nutrient runoff, and human activities have contributed to an uncontrollable rise in algae growth in ecosystems around the world—harming plant, animal, and even human life. Bloom converts excess algae biomass into lightweight, durable foam, replacing the plastic materials typically used in conventional soles. Eco Ryders & Eco Cruisers deliver the style and comfort you love, in a more sustainable package.

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H2Lo

Less water makes a world of difference. H2Lo denim styles utilize an innovative wash process that uses 50% less water than typical wash methods. Over the next few years, we’ll keep expanding this initiative to reduce water and energy consumption during our manufacturing process.

Since 2018, we have contributed to saving almost 3 million gallons of water. That’s equivalent to just over four Olympic pools or 195,000 loads of home laundry! Currently, H2Lo washes make up about 40% of our denim. We plan to expand our offering of sustainable jeans every season so make sure to check back on our progress!

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H2LO
Denim Recycling

Denim Recycling

 

We’re proud to join forces with Cotton’s Blue Jeans Go Green™ denim recycling program that salvages worn denim and transforms it into natural cotton fiber housing insulation. This collaboration helps us keep textile waste out of landfills, and repurposes your old jeans as an effective insulation solution. Bring your worn denim into Ariat Brand Shops and Outlet Stores to receive $10 off your next pair of Ariat jeans.

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BlueSign® Certified

We work closely with fabric mills that are BLUESIGN certified, ensuring these fabrics are created with sustainably responsible resources and processes. The chemicals, processes, and materials we use demonstrate our commitment to protecting people and the environment.

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BlueSign Certified
EcoDRY Technology

EcoDRY™ Technology

Earth-friendly waterproofing. EcoDRY™ technology offers protection against the elements without harmful, environmentally damaging chemicals.

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Premium Quality and Craftsmanship

At Ariat, we’ve been handcrafting boots for three decades and take pride in delivering products that are made to last – season after season. Our focus on durability and quality ensures you can wear your Ariat gear hard, and wear it longer, reducing materials that end up in landfills.

Premium Quality and Craftsmanship
EcoDRY Technology

Leather Working Group

We’re proud to be a part of the Leather Working Group, an organization dedicated to setting environmental standards within the leather manufacturing industry. We are committed to sourcing our leathers responsibly, partnering with Leather Working Group tanneries for the majority of our leathers, as well as working with all of our suppliers to improve their environmental stewardship.

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